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THE CONCEPT
The idea behind the Surmesur concept was to create a new market segment between the familiar off-the-rack store as we know it and the services of a master tailor.
Surmesur presents an original and innovative concept that allows men to create unique, custom-made apparel according to their tastes.
With more than 8,000 high-quality brand-name fabrics, the possibilities are virtually endless.
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